Ziv Eliraz is responsible for establishing Amobee's long term strategic partnerships. Before joining Amobee, Ziv was VP of Strategic Alliances at Hotbar.com and SmartShopper.com working with the leading online advertising and e-commerce companies. Previously he was VP Business Development at Emblaze Systems (LSE:BLZ), a leading developer of wireless multimedia technologies. He was also an attorney at Zellermayer, Pelossof & Co., one of Israel's largest and most distinguished commercial and corporate law firms. Ziv holds an LLB degree from Hebrew University, Jerusalem.